The organisation surveyed 46 countries, discovering that Nigeria’s youthful population are on social media for an average of three hours and 30 minutes, according to a report by The Cable.
It notes that Nigerians have used different networking platforms on the web to sell commodities such as shoes, clothing, and to promote activities like dancing and comedy.
On the other hand, countries like Japan, spend only 45 minutes on networking platforms due to its ageing population.
The survey found that citizens of Russia, India, and China spend over two hours on social media daily, while those in the United States, United Kingdom, Spain, France, and Germany spend over an hour.
Residents of the Philippines stay on social media sites for up to 4 hours and one minute however.
The research was conducted across platforms such as Facebook, WhatsApp, Twitter, Facebook Messenger,LinkedIn, Skype, Snapchat, Instagram, YouTube, Pinterest, among others.